Category Archives: Lead Conversion

The Key to Converting More Open House Clients

Do you love looking at houses? Most people do. There’s something almost alive about houses that makes us want to engage with them. We say a house feels good or bad, inviting, cold, or warm. We say a house has good bones, could use a facelift, or needs some love. It’s one of the reasons……

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What is a real estate newsletter?

I’ve noticed that not everyone sees the concept of “real estate newsletter” the same way, and that can cause some confusion. Some agents see real estate newsletters as hard-copy, old-fashioned printed newsletters. Others see them as email marketing content sent to a list of internet leads. Still others see them as email “blasts” of new……

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