LATEST POST
5 bad (+ 5 good) ways to grow your real estate newsletter list
Sometimes taking a backwards approach to a topic can be instructive. So in this post, I’ll share five common ideas for growing an email list that I recommend not doing, as well as 5 recommended approaches. Why grow a real estate list, anyway? It’s no big secret that growing your relationship with your newsletter list…
How many deals should your real estate newsletters generate?
Real estate agents like things to happen in a big way. We want a big income. We help people through the biggest transaction of their lives. We work big hours. We take big risks with our family’s fortunes. We spend big, too. In fact, it can seem like we’re spending ourselves right into a big…
Best names for a real estate newsletter
Books are often judged by their titles, right? A good example is Think and Grow Rich. Sound easy and compelling. Just three little words, strung together into an idea so big that it made Napoleon Hill’s career. Can the same be said of a real estate newsletter? Do your clients care what you name your…
Top 7 ways to keep your real estate newsletters out of spam
As a real estate agent (or any independent business person), if you’re not emailing your past clients and leads, then there’s a good chance you’re invisible to them. And even if you are emailing them, if your newsletters are going into their spam folder, then you’re still missing that vital connection. To stay top of…
The Key to Converting More Open House Clients
Do you love looking at houses? Most people do. There’s something almost alive about houses that makes us want to engage with them. We say a house feels good or bad, inviting, cold, or warm. We say a house has good bones, could use a facelift, or needs some love. It’s one of the reasons…
PRINTING & MAILING
