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Email Marketing Tips

Email newsletter marketing is the cheapest, easiest, and most effective way to fill a real estate business pipeline.

Email Marketing Tips
March 16, 20170Comments

How to Get People to Open Your Email Newsletters

A good open rate for email newsletters is between 18% and 23%. If your email real estate newsletter (or any other business newsletter) rates are below that, or if you'd
Email Marketing Tips
August 31, 20160Comments

Creative Email Newsletter Content Ideas that Really Connect

Before sending another filler email, like "How to Stage Your Home on a Budget," or "5 Ways to Polish Your Mirrors," consider using email campaigns that stand out from the
Email Marketing Tips
Geographic Farm Strategies
April 1, 20160Comments

Real Estate Newsletter Strategies with Higher ROI

Our company has been in the real estate newsletter business for nearly two decades, and we know anecdotally that real estate newsletters work. Unfortunately, there isn't a lot of hard
Email Marketing Tips
November 11, 20150Comments

What makes me want to open your email? Comparing Subject Lines

Everyday I get around 68 emails in my junk account. You know the drill. As I scan down the list each morning, I recognize the names of most of the senders,
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Email Marketing Tips
July 31, 20150Comments

15 Things You Might Not Know about Email Marketing for Real Estate

In the pursuit of more knowledge about marketing with real estate newsletters, I attended an SEO meeting last night in San Diego. Four specialists conducted a panel discussion about the
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Email Marketing Tips
February 16, 20150Comments

Can You Really Build Relationships with Your Real Estate Newsletter?

The answer to this question is linked to the question of who is on your newsletter list. If you've already started a relationship with someone, then there's a good chance that
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