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Real Estate Business Acumen
September 20, 20160Comments

Could you get 30 real estate referrals per year?

If referrals make the best clients, and if referrals are the best way to build a sustainable real estate business, then why don't more agents do what's necessary to get
Email Marketing Tips
August 31, 20160Comments

Creative Email Newsletter Content Ideas that Really Connect

Before sending another filler email, like "How to Stage Your Home on a Budget," or "5 Ways to Polish Your Mirrors," consider using email campaigns that stand out from the
Real Estate Marketing Ideas
April 28, 20160Comments

How to Get a Few Quick Real Estate Clients

Everyone loves referrals. They're possibly the best way to get clients now, as well as to fill a pipeline with future clients. But not everyone gets referrals, or even understands
Email Marketing Tips
Geographic Farm Strategies
April 1, 20160Comments

Real Estate Newsletter Strategies with Higher ROI

Our company has been in the real estate newsletter business for nearly two decades, and we know anecdotally that real estate newsletters work. Unfortunately, there isn't a lot of hard
real estate newsletter flyer insert
Geographic Farm Strategies
December 31, 20150Comments

5 Ways to Geographically Farm a Neighborhood with Real Estate Newsletters

About half of our real estate newsletter subscribers use a print newsletter. Some use it as their only newsletter, and others use print in addition to email newsletters. Some agents
Email Marketing Tips
November 11, 20150Comments

What makes me want to open your email? Comparing Subject Lines

Everyday I get around 68 emails in my junk account. You know the drill. As I scan down the list each morning, I recognize the names of most of the senders,
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