A customer cancelled her real estate newsletter account yesterday. The reason? She's "too busy and doesn't need it right now." Of course, we cancelled the account without question, but I
As with any kind of marketing, there are right and wrong ways to do real estate newsletters.
As a real estate agent, I've had enormous success with my real estate newsletters,
The answer to this question is linked to the question of who is on your newsletter list.
If you've already started a relationship with someone, then there's a good chance that
As someone who writes real estate content for a living, I am fairly fine-tuned to the nuances of content marketing. One of the guiding principles of my work is that
There's nothing as wonderful as a public endorsement by a real estate client...especially when a buyer calls and says the magic words, "I read about you on Zillow (Trulia/Redfin/Your Company's
I see a lot of real estate newsletters, because I'm always trying to improve our Fast Newsletters product--the content, the look, and the ease of customization. I want to provide