Tag Archives: real estate marketing

Best names for a real estate newsletter

Books are often judged by their titles, right? A good example is Think and Grow Rich. Sound easy and compelling. Just three little words, strung together into an idea so big that it made Napoleon Hill’s career. Can the same be said of a real estate newsletter? Do your clients care what you name your……

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The Key to Converting More Open House Clients

Do you love looking at houses? Most people do. There’s something almost alive about houses that makes us want to engage with them. We say a house feels good or bad, inviting, cold, or warm. We say a house has good bones, could use a facelift, or needs some love. It’s one of the reasons……

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What I’d do if I started over in real estate today…

A few of us here at Fast Newsletters were chilling after work, sharing our plans for the new year. Scott asked Jeremy (one of our agent contributors) what he’d do if he had to start over in real estate in a brand new town where he didn’t know anybody and only had $500 to spend.……

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How to Convince a Seller to Remodel before Selling

Can you convince sellers to remodel first? Did you see that Inmann article by Gill South about Tracy McLaughlin? (https://www.inman.com/2017/09/13/agent-transforms-unsellable-homes-into-chic-money-machines/) Tracy is a top producer who specializes in getting sellers to pony up significant amounts of money to make renovations before selling. Her marketplace is very high-end Marin County in the San Francisco Bay area.……

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How to Get People to Open Your Email Newsletters

A good open rate for email newsletters is between 18% and 23%. If your email real estate newsletter (or any other business newsletter) rates are below that, or if you’d like to do even better than average, here are four ways to improve your open rates: 1. Use a compelling subject line. Subject lines must……

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